A marketer at Northern Trail Outfitters sends a promotional offer every week to a data extension that contains all new
subscribers from the previous week. What would the marketer create to automate the send and save time?
An email marketer has been tasked with increasing open rates on a weekly newsletter that currently uses a consistent,
identifiable subject line: "NTO Weekly: Topics of Interest this week."
Which two best practices should the marketer use to make the subject line more effective? Choose 2 answers