Northern Trail Outfitters wants to create a segment with customers that have purchased in the last 24 hours.
The segment data must be as up to date as possible.
What should the consultant Implement when creating the segment?
Northern Trail Outfitters (NTO) owns and operates six unique brands, each with their own set of customers,
transactions, and loyalty information. The marketing director wants to ensure that segments and activations
from the NTO Outlet brand do not reference customers or transactions from the other brands.
What is the most efficient approach to handle this requirement?
Northern Trail Outfitters wants to create a segment with customers that have purchased in the last 24 hours.
The segment data must be as up to date as possible.
What should the consultant Implement when creating the segment?